You’ll also know which backlinks are adding value to your business. As a result, you can take action to remove them and avoid getting penalized by Google. You’ll know exactly which backlinks are harming your business. Your link building campaign will be more specific and targeted, not generalized. High-quality backlinks with high domain authority (DA)Ī thorough backlink audit will help you take the right course of action, not just randomized action.You’ll be able to segment your backlinks into: Perhaps dozens, hundreds, or even thousands.Īn audit will help you get a complete list of all the links pointing to your site.
We’re breaking everything down in our backlink audit guide.Ī backlink audit is the process of identifying and analyzing the quality of all the links currently pointing to your website.Īs a small or mid-sized business, you’ll have a decent number of backlinks at any given time. If you’re confused about how to do a backlink audit, stick around. If you don’t have a good understanding of where you currently stand, your SEO efforts will fall flat on their face.īefore you launch any strategy, run an audit to get a complete picture of your current profile.īefore you rush to launch a campaign, run a comprehensive and complete backlink audit to get a good grasp of your backlink profile. Many businesses dive headfirst into SEO campaigns without building a strong foundation first. If you want your SEO efforts to pay off, and we mean really pay off, double down on research and analysis.
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